Name
Masterclass: Maintaining face value: protecting name, image and likeness in an AI-powered world
Date & Time
Wednesday, October 14, 2026, 11:30 AM - 12:20 PM
Sharoni Finkelstein Schuyler Corbin Jayne Durden Chanel Briggins
Description
  • Deepfakes and digital twins: where the biggest risks are emerging
  • The merchandising challenge: tackling AI-generated designs and unauthorised use of names, images and likenesses
  • Protecting celebrity rights beyond the grave: navigating digital resurrection and evolving legal frameworks